13 Dec Want to be a Hero to Your Patients? Offer Them a Surgical Outcome Warranty
Although becoming a hero to your spine patients may sound a bit self-serving, it can be an important part of building the surgeon-patient relationship. Knowing you are in their corner and literally have their backs builds confidence in your abilities, which, in turn, aids in successful outcomes.
So how do you become a hero to your patients?
There are many different ways, of course, but one of the fastest is to offer them a surgical outcome warranty like Marvel Group’s Patient Promise™. When your patients understand that you believe in your ability to heal them so much that you’re willing to back it up, it creates instant credibility in their minds.
Benefits of the Surgical Outcome Warranty to surgeons
The Patient Promise surgical outcome warranty is one component of the Marvel Group’s Surgical Stewardship™ program, which is made available to private-practice spine surgeons who have demonstrated consistently successful surgical outcomes.
Under the Patient Promise surgical outcome warranty, a patient can be reimbursed up to $5,000 in out-of-pocket costs if follow-up surgery becomes necessary within one year of the original procedure. This can be a godsend for the patient, but it can also reap considerable benefits for you, the spine surgeon. Besides showing them you have considerable confidence in your abilities, it also demonstrates that you genuinely care about their health and their finances.
When your patients know you have their welfare at heart, they will be much more apt to choose you and to refer people they know to you. Your patients will realize that your focus is on providing the very best, most compassionate medical care possible. And that is something that sets you apart from your competitors.
On being a hero
A hero is someone people look up to, someone who seems larger than life and endowed with capabilities beyond what ordinary people might have. Are you ready to be a hero to your spine surgery patients? If you’d like more information on how we can help you become a true hero to your patients, please contact us.